Business & Tech

Bill Hallman Opens Atlantic Station Boutique

Clothing store joins collection of locally owned shops added to Atlantic Station this year

opened his fourth Atlanta boutique on Sunday at Atlantic Station on 18th Street across from West Elm.

The boutique, called Bill Hallman, will house Hallman’s own collection, vintage pieces and men’s and women’s fashions from international designers. The store’s interior will reflect the clothing mix and will most closely mimic Bill Hallman Original in Virginia-Highland.

“The Atlantic Station store will include reclaimed fixtures, vintage art and décor, artistic visuals, all in a comfortable and inviting setting,” Hallman said in a statement.

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The addition of Bill Hallman reinforces and owner North American Properties’ remerchandising efforts. Since purchasing the property in late 2010, owners have been changing the tenant mix to meet the needs and wants of Midtown and surrounding intown communities.

In the past year, NAP has brought in nearly a dozen new retailers, including Atlanta-based shoe company Sole, clothing boutique K-la and new restaurants including the recently opened Yard House and Meehan’s Public House, opening this summer.

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Hallman opened his first store in 1990 and his designs are carried in both U.S. department stores and boutiques worldwide. The Atlantic Station boutique joins Bill Hallman’s Buckhead, Little Five Points and Virginia-Highland locations.

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